Staffordshire BIC Workshops 2013 / Booking Form

Why do we need to be Innovative? How can we bring Innovation into our businesses
and how can we use Innovation to grow our business?

Designed for people who want to really understand the different Intellectual
Property Rights - Patents; Trade Marks, Copyright; Registered, Unregistered
Designs and How to deal with Infringement of your Intellectual Property Rights (IPR)

Every business owns IP. What intellectual property do you own? Learn about the different types! Delivered by the Intellectual Property Office

What is Intellectual Property? How can you protect your ideas and products?
What funding is available for innovation - what are the latest schemes?

Structured proven 7 step process to reduce risk and keep your new product
development on track. Includes practical techniques and useful templates to follow.

A leader has a role in encouraging innovation. What are the key steps to leading innovation?

The role of the Leader in Motivating Change through Innovation. Key Steps to Leading Innovation. What are the traits of today’s Successful leaders?
What kind of Leader are you?

How to get your Innovation to market. Innovation - the successful exploitation
of a new idea.

Understanding the different Social Media avenues to market your Innovation
effectively - Twitter, Linked-in, Facebook & YouTube

Understanding markets and customers. Marketing Tools and Tactics.
Minimising risks and successful launches. Includes useful templates.

QR Codes, GPS & RFID Technology.

what you need to know and do